Issue №01NYC · 2026

✦ A premium PR & growth advisory — New York

Authority.Visibility.StrategicGrowth.

NOVA Media PR builds premium visibility for founders, creators, experts, investors, and brands — through strategic public relations, influencer partnerships, brand positioning, digital marketing, launches, activations, and growth consulting.

Your brand deserves to be seen, heard, and recognized.

✦ The starting point

In today's market, attention is not enough. Brands need credibility, positioning, and the right media narrative to become impossible to ignore. NOVA Media PR helps you shape that narrative, build authority, and transform visibility into strategic growth.

PR
Media
Influencer Marketing
Strategic Partnerships
Brand Activations
Product Launches
Growth Marketing
Lead Generation
AI Consulting
Branding
Authority
New York
PR
Media
Influencer Marketing
Strategic Partnerships
Brand Activations
Product Launches
Growth Marketing
Lead Generation
AI Consulting
Branding
Authority
New York
PR
Media
Influencer Marketing
Strategic Partnerships
Brand Activations
Product Launches
Growth Marketing
Lead Generation
AI Consulting
Branding
Authority
New York
PR
Media
Influencer Marketing
Strategic Partnerships
Brand Activations
Product Launches
Growth Marketing
Lead Generation
AI Consulting
Branding
Authority
New York
Selected clients & partners

Brands we've partnered with.

A growing circle of founders, creators, magazines, lifestyle and wellness brands who've trusted NOVA Media PR to shape their visibility and partnerships.

AppLevel
Great Awakener
TuESTIMA Magazine
Mamas TuESTIMA
The Tarot Ship Jimmy
Partner brand
Partner brand
Partner brand
Partner brand
Partner brand
Partner brand
Partner brand
Partner brand
Partner brand
Partner brand
Partner brand

✦ A selection — full client roster shared on request ✦

✦ The services

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Premium PR, Branding & Digital Growth.

NOVA Media PR helps founders, creators, experts, entrepreneurs, and brands become more visible, credible, and commercially positioned through strategic media relations, influencer marketing, partnerships, launches, brand activations, and growth consulting.

We do not create visibility for the sake of attention. We build authority with intention — so your brand can be seen, heard, recognized, and trusted by the right audience.

We position your brand with the right story, the right media angles, and the right visibility strategy to help you become recognized as an authority in your industry.

What this service includes

  • Brand narrative and media angle development
  • Digital press and editorial pitching
  • Podcast, TV, online media and feature opportunities
  • Influencer and creator collaboration strategy
  • Media outreach coordination and follow-up
  • Press-ready messaging, bios, talking points, and credibility assets

Ideal outcome

A stronger public presence, elevated credibility, and media visibility that supports sales, partnerships, authority, and long-term brand recognition.

Book a 30-min consultation

We design influencer marketing strategies that connect brands with the right creators, voices, and communities to generate trust, visibility, and measurable growth. Beyond posting content — aligned creators, authentic collaborations, and performance-driven activations.

What this service includes

  • Influencer and creator strategy development
  • Creator research, outreach, and relationship building
  • Influencer campaign positioning and messaging
  • Brand, creator, and community alignment
  • Ambassador and affiliate program strategy
  • Collaboration concepts and activation ideas
  • Negotiation support and partnership coordination
  • Launch collaborations and creator-led campaigns
  • Influencer content direction and storytelling guidance
  • Performance tracking recommendations and campaign optimization

Ideal outcome

A strategic influencer campaign that builds authentic visibility, strengthens audience trust, and turns influence into awareness, engagement, qualified leads, and long-term growth.

Book a 30-min consultation

We help you identify, structure, and activate partnerships that expand your reach, create new opportunities, and connect your brand with aligned communities, platforms, founders, creators, and organizations.

What this service includes

  • Partnership mapping and opportunity research
  • Outreach strategy and positioning
  • Collaboration and cross-promotion concepts
  • Ambassador, referral, and affiliate partnership strategy
  • Negotiation support and partner communication
  • Launch and campaign partnership planning

Ideal outcome

A stronger ecosystem around your brand — with strategic relationships that drive visibility, referrals, revenue opportunities, and long-term growth.

Book a 30-min consultation

We support creators, experts, and brands in launching digital products, programs, events, courses, memberships, and offers with a clear message, audience strategy, and growth plan.

What this service includes

  • Launch positioning and offer messaging
  • Campaign strategy and timeline
  • Landing page and sales copy direction
  • Email, social, and content launch messaging
  • Partnership and affiliate launch support
  • Lead-generation and conversion strategy

Ideal outcome

A more organized, strategic, and high-converting launch that connects your offer with the right audience and creates momentum before, during, and after launch.

Book a 30-min consultation

We design elevated brand experiences that create connection, visibility, content opportunities, and memorable moments for your audience, partners, press, and community.

What this service includes

  • Event concept and positioning
  • Brand activation strategy
  • Press and influencer invitation strategy
  • Community and guest experience planning
  • Content moments and storytelling ideas
  • Partnership opportunities with venues, creators, and brands

Ideal outcome

A curated event or activation that feels aligned with your brand, creates meaningful connection, and gives your audience a reason to remember, share, and engage.

Book a 30-min consultation

We help brands turn visibility into measurable opportunities through growth strategy, lead generation, funnels, automation, and AI-supported workflows.

What this service includes

  • Growth audit and opportunity mapping
  • Lead-generation strategy
  • Funnel and customer journey recommendations
  • AI workflow and automation consulting
  • CRM, follow-up, and nurture sequence guidance
  • Campaign optimization and reporting direction

Ideal outcome

A smarter growth engine where visibility, content, leads, and follow-up systems work together to generate more qualified opportunities.

Book a 30-min consultation

We refine your brand message, online presence, and digital communication so your audience immediately understands who you are, what you offer, and why they should trust you.

What this service includes

  • Brand positioning and messaging
  • Website copy and content direction
  • Social media content strategy
  • Founder and executive positioning
  • Visual brand direction and tone refinement
  • Campaign storytelling and digital presence audit

Ideal outcome

A clearer, more premium, and more credible brand presence that communicates authority across your website, social platforms, pitch materials, and sales conversations.

Book a 30-min consultation

✦ From visibility to opportunity

Every service is designed to help your brand move from visibility to authority — and from authority to opportunity.

Whether you are launching a new offer, entering a new market, building media credibility, or activating strategic partnerships, NOVA Media PR creates the positioning, outreach, and growth strategy to support your next level.

Book a 30-minute consultation

Investment

Customized to your goals, timeline & market.

Our services are tailored to your goals, timeline, market, and level of execution required. PR and media projects typically begin at premium project-based investment levels, depending on the scope, number of outlets, campaign duration, and deliverables included.

During the consultation, we'll review your goals and recommend the most strategic path forward.

✦ The process

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From narrative to recognition.

Four deliberate stages built to turn visibility into authority — and authority into compounding opportunity.

01

Discover

We clarify your brand authority, goals, audience, current positioning, and the story that makes your work relevant now.

02

Position

We shape your narrative, refine your messaging, and create a media angle designed to resonate with the right audiences and outlets.

03

Pitch

We activate targeted outreach across media, podcasts, creators, strategic partners, and visibility channels aligned with your goals.

04

Amplify

We help you leverage each opportunity across your website, social channels, newsletters, sales assets, and future campaigns.

✦ About

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Built for brands ready to become impossible to ignore.

Denisse Troconis Aoun — Founder of NOVA Media PR, editorial portrait
15+
Years in PR & Growth
300+
Partners closed
USA · LATAM
Markets covered
NYC
Home base

Meet Denisse Troconis Aoun — Global Growth, PR, Influencer Marketing & Strategic Partnerships Consultant.

Denisse has extensive experience helping creators, founders, brands and digital businesses grow across the U.S., LATAM and Hispanic markets. Her career spans high-growth digital ecosystems including Hotmart, where she served as Head of Influencer Partnerships, and Nas.com, where she led partnerships across the USA and LATAM.

Throughout her trajectory, she has built creator outreach strategies, negotiated strategic deals, developed business partnerships, supported digital product launches, and helped brands turn visibility into growth.

Career highlights

Head of Influencer Partnerships — Hotmart

One of the company's top global producers — closed 300+ partners, top launch agencies and creators across South America and the U.S. Hispanic market.

Head of Partnerships · USA & LATAM — Nas.com

Led creator outreach strategy, recruited agencies, affiliates, partners and influencers, negotiated and closed deals cross-functionally with leadership, marketing, sales and BI.

Co-founder — TuESTIMA Magazine · Mamás TuESTIMA

Platforms created to inspire self-love, emotional well-being, personal growth and self-esteem education for women, families, children, parents and professionals.

Creator & Campaign Lead — LOVE YOURSELF · I LOVE ME / Yo Me AMO

Purpose-driven campaigns focused on women's and men's mental health, children's self-esteem, emotional education, and community-based empowerment.

✦ Beyond business · Human-centered purpose

These initiatives reflect one of Denisse's deepest passions: creating experiences, workshops, and campaigns that help people recognize their worth, develop self-respect, and build a more conscious relationship with themselves and others.

This unique combination of business strategy, media visibility, digital growth, and human-centered purpose is what makes Denisse's approach different. She understands how to build brands that are not only seen, but felt — brands with a story, a mission, a community, and a clear path to growth.

As a Latina entrepreneur, wife, mother of two, global connector, and multi-passionate founder, Denisse brings creativity, empathy, strategy, and execution to every project she leads. Her work is driven by collaboration, relationship-building, and the belief that the right message, placed in the right channels, can create both business growth and meaningful impact.

Approach

The right story, placed in the right media, supported by the right partnerships, can transform how a brand is perceived, trusted, and chosen.

Mission

To help ambitious brands move from being seen occasionally to being recognized consistently — with the credibility, story, and strategic presence needed to lead in their market.

✦ Hotmart era

Chapter 01 · 300+ partners

One dream. One team. One goal.

As Head of Influencer Partnerships at Hotmart, Denisse became one of the company's top global producers — closing more than 300 partners, top launch agencies and creators across South America and the U.S. Hispanic market.

Denisse Troconis Aoun on stage at Hotmart with microphone

On stage · Hotmart Keynote

Speaking · creator partnerships

Denisse Troconis Aoun behind the scenes at Hotmart

Backstage · Hotmart

LATAM · U.S. Hispanic market

Hotmart team gathering — evening event with partners and creators

The team that scaled it

Hotmart · Global gathering

✦ Selected highlights from her Hotmart era — global producer · influencer partnerships · LATAM & U.S. Hispanic ✦

✦ NAS.IO era

Chapter 02 · Head of partnerships

From stage to strategy.

Moments from a career spent in the rooms, on the stages and behind the launches that build creators, founders and brands — from New York to LATAM.

Denisse Troconis Aoun on stage at NAS.IO Creators Become Millionaires event

On stage · NAS.IO

Mexico City

NAS.IO community gathering in New York City

Community dinner

New York City

Denisse with the team at NAS Summit

NAS Summit · Team

Global

✦ Selected highlights from collaborations with NAS.IO, NAS Summit & the global creator community ✦

✦ Media Network

Page 05

Media Network & Digital Press Reach.

NOVA Media PR develops strategic media opportunities across digital press, podcasts, creator platforms, and brand-aligned visibility channels. Every campaign is tailored to your story angle, goals, audience, market, and timing.

✦ Potential media & digital press networks

New York WeeklyInfluencer DailyAtlanta WireEconomic InsiderThe Wall Street TimesEntertainment Monthly NewsBLKUS InsiderThe American NewsThe Chicago JournalCEO WeeklyNew York WireU.S. Business NewsKivo DailyEntertainment PostTexas TodayNet WorthArtist WeeklySan Francisco PostMiami WireMarket DailyWomen's JournalMusic ObserverFamous TimesReal Estate TodayPortland NewsVoyage New YorkLos Angeles WireUS ReporterWorld ReporterCelebrityCalifornia GazetteCalifornia Observer

Placement opportunities are strategic and subject to media availability, campaign fit, story strength, editorial interest, and budget. NOVA Media PR focuses on optimizing visibility, credibility, and positioning through the most relevant opportunities for each campaign.

✦ Selected work

Page 06

Quiet briefs. Loud results.

A heritage maison enters the next generation
Strategic Partnerships

A heritage maison enters the next generation

Architected a cross-category partnership program that introduced a 60-year-old fashion house to a new Gen-Z editorial audience without diluting equity.

Request the case study
+312%
Earned reach in 90 days
A clean beauty launch that became a press dinner
NYC Activation

A clean beauty launch that became a press dinner

Produced an intimate 24-seat dinner in SoHo for top tier editors and tastemaker creators — generating 11 print stories and a sell-through in 9 days.

Request the case study
9 DAYS
to first sell-out
Launching a hospitality brand into the cultural conversation
Influencer Marketing

Launching a hospitality brand into the cultural conversation

Curated a 14-creator residency program across NYC, Miami and CDMX — translating storytelling into reservations and 4.2x ROAS within the first quarter.

Request the case study
4.2x
Return on ad spend
✦ The voices

Page 07

From the right rooms.

“Denisse has a sixth sense for which room a brand actually belongs in. She closes the right deals and quietly opens the right doors.”
Sofía Mendez
Founder, Cielo Beauty
“NOVA MEDIA produced the kind of New York dinner you read about for months. It moved product the same week — that almost never happens.”
Marc Beaulieu
CMO, Maison Beaulieu
“Half PR studio, half growth team. Denisse rewires how founders think about influence — taste first, but always tied to revenue.”
Priya Kapoor
GP, Atelier Ventures
✦ FAQ

Page 08

Common questions.

We work with founders, creators, experts, investors, coaches, entrepreneurs, startups, and established companies seeking premium visibility, authority, and strategic growth.

Media placement depends on editorial fit, story strength, timing, media availability, and campaign strategy. We focus on building strong positioning and pursuing relevant, high-value opportunities.

Yes. NOVA Media PR can support English, Spanish, and bilingual visibility strategies for U.S., LATAM, and Hispanic-market audiences.

Investment depends on the campaign scope, number of outlets, type of services, level of strategy, and duration. Custom proposals are created after an initial consultation.

✦ Let's connectPage 09

Let's build the visibility your brand deserves.

Whether you are preparing for a launch, strengthening your authority, expanding into new markets, or ready to become more visible, NOVA Media PR can help you create a strategic path forward.

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